After tasting a big hit in the form of Ala Vaikunthapurramuloo, Stylish Star Allu Arjun is currently busy working on an exciting film under the direction of Sukumar. The film is yet to take off in a full swing but the makers already started the shoot for the movie. Meanwhile, here is an interesting update about Allu Arjun's next film.
Although Allu Arjun hired a special team from Bombay to look out on his costumes in Sukumar's film, the industry buzz is that Allu Arjun will sport Rowdy wear in one of the songs of the film. Already, Vijay Devarakonda sent a special gift to Allu Arjun, which is a part of Rowdy wear label promotion.
Allu Arjun is now thinking to flaunt the same in one of the songs of the film. If that happens, it would be a huge boost for the sales of Rowdy wear.