With the lockdown restrictions coming in the action, the public is restricted to their homes and are glued to their television sets. The OTT is ruling the roost now. The audiences are very much attracted to viewing the OTT content. Interestingly, only Telugu digital platform Aha is trying to bring 20 web series in Telugu on their platform. Already, there are four to five web series on the platform.
Aha team is currently curating the scripts and is busy finishing up the pre-production activities for all these projects. They are making sure to approve all the potential scripts so that they can go to shoot once the lockdown comes to an end.
Looking at the tough situations, it might not possible for Aha to come up with too many projects but it all depends on when the shoot actually begins.