Aditya Music is one of the most widely followed music labels in the South Indian film industry. They have delivered multiple musical blockbusters over the past 30 years and are continuing to do so.
The Allu Arjun-starrer Ala Vaikunthapurramuloo stands as one of the biggest musical hits (director by Trivikram Srinivas; Music by SS Thaman). It has clocked the biggest milestone of 1 Billion+ views just on Aditya Music's YouTube channel and set an all-time record.
All the songs of Ala Vaikunthapurramuloo album went on to become a smashing success on an international level across all streaming services and are being widely used on social platforms like TikTok, Facebook, YouTube, etc.
On this tremendous success, Mr. Aditya Gupta, Aditya Music director said, “it is really a proud moment for all of us, Aditya Music team, the Production team & the entire Telugu Industry. The blockbuster songs like Butta Bomma, Ramuloo Ramula, Samajavargamha, all have been trending across streaming services & social media platforms from the day of release. …."