Dil Raju is the star producer in the Tollywood film industry. He has been in the film industry for a long time as a distributor and a producer. He is one of the very few producers who are constantly active in the film business irrespective of the result of the movies. Also, Dil Raju is known to be involved pretty much in the making of a film in all the stages and hence a lot of people within the industry trust the judgment of this senior producer.
Slowly, Dil Raju has entered a lean phase and is said to be backing projects that are just money minters at the box office. Dil Raju has gone into a relaxation mode by just implementing the strategy of 'setting up projects' with heroes, directors and is trusting hopes on the combinations. In the last couple of years, his films MCA, Nenu Local, DJ, Raja The Great Srinivasa Kalyanam and the recently released Hello Guru Prema Kosame revealed the same. All the films were not huge hits at the box office but they proved the fact about Dil Raju lacking interest in the process of filmmaking.
Routineness is the new policy that surrounded Dil Raju compound and almost all the projects follow the same. Of late, the star heroes, technicians, and others are expressing dual thoughts about involving in his production as he has started to stress on promotions but not content.
It's high time for Dil Raju to realize the facts and bounce back as the successful producer again.